Space Exploration: Assessing Designed Spaces as Visual Persuasion

By James Donald Ragsdale and Frances E. Brandau.

Published by The International Journal of Arts Theory and History

Format Price
Article: Print $US10.00
Article: Electronic $US5.00

The design of spaces within buildings is a basic element of architecture. This paper proposes a theory of spatial design in architecture and demonstrates the role of designed spaces in visual persuasion or influence. It also extends the theory to spaces outside of buildings, such as gardens, parks, ponds, fountains, and even cities, and assesses the visual impact of these surroundings. The paper applies the theory to the evaluation of designed spaces such as the Royal Botanic Gardens in Sydney, Australia; the gardens of Versailles; the Royal Botanic Gardens at Kew near London; and the Royal Botanic Gardens in Christchurch, New Zealand.

Keywords: Designed Spaces,Visual Persuasion, Botanic Gardens

The International Journal of Arts Theory and History, Volume 7, Issue 2, pp.29-39. Article: Print (Spiral Bound). Article: Electronic (PDF File; 477.230KB).

Dr. James Donald Ragsdale

Professor and Chair, Department of Communication Studies, Sam Houston State University, Huntsville, Texas, USA

James Donald Ragsdale is the author of four books on the subject of structures as visual persuasion, especially art museums of the US and Western Europe and architecture in general. He is a Professor of Communication Studies and Chair of the department at Sam Houston State University, Huntsville, Texas, USA. His primary area of specialty is the semiotics of visual communication.

Dr. Frances E. Brandau

Professor, Department of Communication Studies, Sam Houston State University, Huntsville, Texas, USA

Frances E. Brandau-Brown is Professor of Communication Studies and Graduate Program Director at Sam Houston State University in Huntsville, Texas, USA. She is the author or co-author of a number of book chapters and journal publications on the subject of visual persuasion. Frances is the current President of the Southern States Communication Association.