Fostering an Entrepreneurial Capacity among Creative Industries Students in Higher Education

By Adrian Margey.

Published by The Arts Collection

Format Price
Article: Print $US10.00
Article: Electronic $US5.00

This paper focuses on the literature surrounding Entrepreneurship Education for Creative Industries students. The author explains why Entrepreneurship Education is considered a key enabler for national advantage and outlines the recent policy developments surrounding the discipline, paying particular attention to the rationale for provision at Higher Education level for Creative Industries students in the UK. With around one third of all self-employed first degree graduates in the UK coming from creative arts disciplines, the author examines what Entrepreneurship Education is and makes the case that entrepreneurial skills can be learned. The author then provides an overview of the various approaches to Entrepreneurship Education, taking into consideration varying pedagogical styles, divergent course contents and delivery methods currently being adopted. The main challenges associated with Creative Enterprise Education are also confronted.

Keywords: Creative Industries, Cultural Entrepreneurship, Creative Economy, Financial Sustainability in the Arts, Commercialising Artistic Talent, Creating Social and Aesthetic Capital, Enterprise Education for Arts Students, The Economic Need for Self-management, Balancing Artistic and Economic Tensions, Reactive and Proactive Innovation

International Journal of the Arts in Society, Volume 6, Issue 4, pp.185-200. Article: Print (Spiral Bound). Article: Electronic (PDF File; 1.001MB).

Adrian Margey

PhD Candidate, School of Languages, Literatures and Performing Arts, Queen’s University, Belfast, Belfast, UK

My background spans business and the arts. As an undergraduate, I juggled a BSc (Hons) Communication, Advertising and Marketing with a career as a freelance artist. I developed a keen interest in arts marketing by working at the Lyric Theatre, Belfast and the Arts Council of Northern Ireland. Upon graduating in 2007 I took up a post in Communications Management with a large corporate, before returning to the arts in 2008. I now continue to run commercially successful independent solo exhibitions. I started the PhD in September 2009 and received a DEL Programme for Government Studentship. My research explores entrepreneurship within the sphere of arts and culture. Aware of the need to move artists away from a culture of dependence on grants and subsidy to one of financial independence through entrepreneurial self reliance, I aim to assess whether or not a business and marketing focus is being adopted by individual artists and arts organisations in NI. With around one third of all self-employed first degree graduates in the UK coming from creative arts disciplines–the study hopes to uncover the current state of and attitudes towards a contextualised enterprise curriculum for creative industries students in Higher Education in NI.


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